Brand design for businesses that need understanding before they need creativity.
From new brands finding their footing to established teams needing alignment, I design brand systems that work in the real world.
Brand design for businesses that need understanding before they need creativity.
From new brands finding their footing to established teams needing alignment, I design brand systems that work in the real world.
Brand design for businesses that need understanding before they need creativity.
From new brands finding their footing to established teams needing alignment, I design brand systems that work in the real world.
Brand Design
Brand Design
Brand Design
Visual Identity Design
Visual Identity Design
Visual Identity Design
Digital Design
Digital Design
Digital Design
Creative Support
Creative Support
Creative Support

BRANDMW© /
BRANDMW© /
working together
working together
working together
working together
Matthew Williams / Freelance Brand Designer
Matthew Williams / Freelance Brand Designer
Matthew Williams / Freelance Brand Designer
Matthew Williams / Freelance Brand Designer
I design and deliver high-quality brand and visual design for businesses across Dorset and the South Coast. I help build, evolve and realign brands through thoughtful design that supports real decisions, sustainable growth, and real people.
I design and deliver high-quality brand and visual design for businesses across Dorset and the South Coast. I help build, evolve and realign brands through thoughtful design that supports real decisions, sustainable growth, and real people.
I design and deliver high-quality brand and visual design for businesses across Dorset and the South Coast. I help build, evolve and realign brands through thoughtful design that supports real decisions, sustainable growth, and real people.
I design and deliver high-quality brand and visual design for businesses across Dorset and the South Coast. I help build, evolve and realign brands through thoughtful design that supports real decisions, sustainable growth, and real people.
You have a direction, a name, or a business, but you’re not sure how to bring it to life yet.
I help you shape the foundations, your story, your visual language, and what you actually need, so you can launch with confidence, not guesswork.
You have a direction, a name, or a business, but you’re not sure how to bring it to life yet.
I help you shape the foundations, your story, your visual language, and what you actually need, so you can launch with confidence, not guesswork.
You have an existing brand, but it feels inconsistent, unclear, or it’s lost momentum.
I help bring focus, structure, and direction so your brand supports where the business is heading to next, not where it’s been.
You have an existing brand, but it feels inconsistent, unclear, or it’s lost momentum.
I help bring focus, structure, and direction so your brand supports where the business is heading to next, not where it’s been.
Your brand exists everywhere, but not always clearly or consistently.
I help align systems, visuals, and direction so teams move faster, decisions are easier, and the brand works harder across every touchpoint.
Your brand exists everywhere, but not always clearly or consistently.
I help align systems, visuals, and direction so teams move faster, decisions are easier, and the brand works harder across every touchpoint.
All good brand design starts with a conversation. If you’re not sure where to start, or where you need to go next, then let's talk.
All good brand design starts with a conversation. If you’re not sure where to start, or where you need to go next, then let's talk.
All good brand design starts with a conversation. If you’re not sure where to start, or where you need to go next, then let's talk.
Work that made a difference
Work that made a difference
Work that made a difference
Work that made a difference
Work that made a difference


Let’s turn your
Service-led design, built to perform
vision into reality
Where change is made
Where change is made
Where change is made
Where change is made
Consistent design across every channel. From brand design to ongoing creative support, I help brands show up with clarity, confidence, and intent, where it counts.
Consistent design across every channel. From brand design to ongoing creative support, I help brands show up with clarity, confidence, and intent, where it counts.
Consistent design across every channel. From brand design to ongoing creative support, I help brands show up with clarity, confidence, and intent, where it counts.
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Brand Design
Building brands with clarity, structure, and intent. From positioning and identity to real-world application. Designed to feel consistent, confident, and unmistakably you.



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Visual Identity Design
Creating visual systems that bring brands to life. Typography, colour, layout, and imagery working as one. Built to scale across digital, print, and experience.



003
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Digital Design
Designing digital touchpoints that feel considered and purposeful. From websites and campaigns to social and platform assets. Always clear, cohesive, and aligned to the brand.



004
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Creative Support
Ongoing design support for evolving brands and teams. Reliable, flexible, and easy to work with. Helping ideas stay sharp, consistent, and moving forward.



001
/
Brand Design
Building brands with clarity, structure, and intent. From positioning and identity to real-world application. Designed to feel consistent, confident, and unmistakably you.



002
/
Visual Identity Design
Creating visual systems that bring brands to life. Typography, colour, layout, and imagery working as one. Built to scale across digital, print, and experience.



003
/
Digital Design
Designing digital touchpoints that feel considered and purposeful. From websites and campaigns to social and platform assets. Always clear, cohesive, and aligned to the brand.



004
/
Creative Support
Ongoing design support for evolving brands and teams. Reliable, flexible, and easy to work with. Helping ideas stay sharp, consistent, and moving forward.



001
/
Brand Design
Building brands with clarity, structure, and intent. From positioning and identity to real-world application. Designed to feel consistent, confident, and unmistakably you.



002
/
Visual Identity Design
Creating visual systems that bring brands to life. Typography, colour, layout, and imagery working as one. Built to scale across digital, print, and experience.



003
/
Digital Design
Designing digital touchpoints that feel considered and purposeful. From websites and campaigns to social and platform assets. Always clear, cohesive, and aligned to the brand.



004
/
Creative Support
Ongoing design support for evolving brands and teams. Reliable, flexible, and easy to work with. Helping ideas stay sharp, consistent, and moving forward.



001
/
Brand Design
Building brands with clarity, structure, and intent. From positioning and identity to real-world application. Designed to feel consistent, confident, and unmistakably you.



002
/
Visual Identity Design
Creating visual systems that bring brands to life. Typography, colour, layout, and imagery working as one. Built to scale across digital, print, and experience.



003
/
Digital Design
Designing digital touchpoints that feel considered and purposeful. From websites and campaigns to social and platform assets. Always clear, cohesive, and aligned to the brand.



004
/
Creative Support
Ongoing design support for evolving brands and teams. Reliable, flexible, and easy to work with. Helping ideas stay sharp, consistent, and moving forward.



WHY CHOOSE ME
WHY CHOOSE ME
WHY CHOOSE ME
WHY CHOOSE ME
Performance-led brand design. Helping businesses make clearer decisions, move faster, and show up consistently where it matters most.
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SECTORS
SECTORS
SECTORS
Understanding context, not just categories
I’ve worked across multiple sectors, each with different pressures, audiences, and constraints. Performance-led brand design adapts to context, because what works in one industry won’t automatically work in another.
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PROJECTS
PROJECTS
PROJECTS
Designed to deliver outcomes
Every project is shaped around what the brand needs to do next. Whether launching, repositioning, or scaling, the focus is on clarity, momentum, and work that continues to perform long after delivery.
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Applications
Applications
Applications
Built to work in the real world
From brand systems to digital, print, and ongoing creative support, performance-led design ensures ideas translate cleanly into real world solutions.
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Countries
Countries
Countries
Consistency across location and timezones
Working with international teams requires flexibility, structure, and trust. Performance-led systems make collaboration easier, decisions faster, and execution more consistent, regardless of location.

trusted Partnerships
trusted Partnerships
trusted Partnerships
trusted Partnerships
I work in long-term partnerships with brands, agencies, and internal teams who need experienced brand design and creative support they can rely on. I integrate seamlessly, move quickly, and focus on producing work that supports teams and delivers real outcomes.







































your questions answered
your questions answered
your questions answered
I work in long-term partnerships with brands, agencies, and internal teams who need experienced brand design and creative support they can rely on. I integrate seamlessly, move quickly, and focus on producing work that supports teams and delivers real outcomes.
Your next project
If you’re exploring a project or simply want to sense-check an idea, we can talk it through. No pressure, no pitch, just a clear, honest conversation about what you need and whether I’m the right fit.
If you’re exploring a project or simply want to sense-check an idea, we can talk it through. No pressure, no pitch, just a clear, honest conversation about what you need and whether I’m the right fit.
Have more questions? hello@matthewwilliams.me.uk
GENERAL
GENERAL
SERVICES
SERVICES
PRICING
PRICING
COMMS
COMMS
What do you actually do for brands and businesses?
When is the right time to bring you in?
Do you work with agencies as well as direct clients?
GENERAL
GENERAL
SERVICES
SERVICES
PRICING
PRICING
COMMS
COMMS
What do you actually do for brands and businesses?
When is the right time to bring you in?
Do you work with agencies as well as direct clients?
GENERAL
GENERAL
SERVICES
SERVICES
PRICING
PRICING
COMMS
COMMS
What do you actually do for brands and businesses?
When is the right time to bring you in?
Do you work with agencies as well as direct clients?